Website Design Process

Digital marketing agencies are notorious for selling you on slick slogans and trendy buzzwords. They talk about boosting your business and building your brand but they never reveal the nitty gritty 1-2-3 recipe they use to get the job done. Well, Pixel Chefs is proud of our winning recipe and we embrace straight-forward solutions over sly salesmanship, which is why we want you to know exactly what to expect during our website development process.

When it comes to digital marketing and website strategy, if it doesn’t all work together – it doesn’t work at all.

Our approach to the website design process is to work one-on-one with you to construct a creative strategy and execute a site build that is in perfect alignment with your brand and vision.

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Our website design process goes a little something like this:

1. Research

If you’re in the midst of the website planning process, you don’t have to come to us with a fully baked creative concept – we’re happy to explore your business goals and whip up a fantastic strategy from scratch.

2. Organize

A great website depends on a winning digital strategy that guarantees your brand is more than the sum of its parts. That’s why our web design process involves careful information architecture, keyword research and SEO silos, as well as all the added functionality that will make your site one-of-a-kind.

3. Build

Your target audience cares about what you say and how you say it, which is why we pay particular attention to user interface and a flawless user experience. From fine-tuning functionality to carefully tweaking the visual effect, our team carefully constructs your site from the first line of code to the final pixel.

4. Promote

Our team of digital marketers can help put your website in the spotlight and start funneling high-quality traffic through your doors. We’ll help you identify what digital channels are right for your message, and can help you manage everything from editorial blog posts to PPC campaigns.

5. Maintain

No website development process is ever complete without a sustainable plan for ongoing updates and maintenance. That’s why our team will never leave you hanging in the lurch. We offer a suite of services that will keep your site secure, optimized, and easy to update with whatever changes you crave.

Ready to rebuild your digital brand or preposition your marketing for greater returns? Our website development process can begin at the click of a button and we look forward to working together!